New equipment stores more energy outdoors

Are Outdoor Brands promoting a sustainable lifestyle?

While some outdoor brands truly practice a sustainable lifestyle, others may use 'slick language and greenwashing' to appeal to eco-conscious buyers. According to a survey, 78% of US consumers claim a sustainable lifestyle is important to them. However, it can be challenging to distinguish the genuine brands from those that merely use eco-friendly language.

Are solar-powered outdoor products good for emergency gear?

Solar-powered outdoor products, like this weather radio, are suitable for emergency gear. They offer features such as AM/FM radio, a weather broadcast channel from NOAA, an LED flashlight, and both micro and standard USB ports for charging phones.

Why is the outdoor industry becoming more eco-friendly?

The outdoor industry is undergoing an eco-friendly revolution as brands take more responsibility for the environmental impact of their business in response to the growing importance of a sustainable lifestyle for 78% of US consumers. However, it can be challenging to distinguish genuine efforts from mere marketing.

Are outdoor brands the Wild West?

The market for outdoor brands can be like the Wild West if you're a shopper trying to make an ethical purchase, as some brands truly practice sustainability while others use slick language and greenwashing to appeal to eco-conscious buyers.